OPENING NEW WORLDS OF OPPORTUNITY:
The ‘ADVENTZ’ group is an Indian conglomerate with global ambitions that participates in and contributes to India’s economic growth and prosperity through transformational change. The group is partnered by world leaders in various areas of enterprise and has significant presence in Agriculture, Engineering & Infrastructure, Real estate, Consumer durables and services which are the key drivers of the Indian economy. It is deepening its engagement with consumers across the value spectrum with new initiatives in these areas.
Created by the coming together of some of India’s leading organisations, the USD 3 billion group, which is inspired by the legacy of Dr. K. K. Birla and led by Mr. Saroj Kumar Poddar, comprises 23 companies in various verticals.
‘ADVENTZ’ is based on four fundamental principles: Collaboration, Sustainability, Inclusiveness and being Global. The group not only represents the coming together of many well respected companies under a unified banner but also seeks to harness and harmonise their vast reservoir of human talent, technological know-how and other resources in a collaborative, inclusive and sustainable manner, so as to drive India’s development and progress.
Zuari furniture, the flagship brand of the Indian Furniture Products Limited(IFPL) is one among the many companies of the Adventz group. With its quality products, this ISO 9001:2008 certified company has changed the perceptions of many people about furniture.
It is the understanding of Indian consumers that paved the way for Zuari’s success. A strong distribution network of 62 distributors and more than 850 dealers spread across over 320 cities has helped Zuari reach its customers through the length and breadth of the country with excellent after sales service.
With the mantra of offering more style and utility at reasonable prices, Zuari is clearly emerging as the most popular choice of the discerning consumers. And with the steadfast spirit of the Adventz group, it will not only deliver quality products but will also aid in driving India forward.
With investments over $ 15 million, IFP’s manufacturing base is located in Chennai, southern India. This unit is one of the largest in Asia and has the capabilities to produce more than 200,000 units of particle board and MDF based panel furniture every year. With state-of-the-art machines from Germany, Italy and Spain, the facility is fully equipped to handle all aspects of furniture production-from concept and design to the finished product. The systems and processes at IFPL are completely streamlined and the unit adheres to the DIN quality standards for manufacturing. In addition, the plant has semi-automatic and CNC controlled machines.
IFP has a quality policy about raw materials as well. Imported from France. Belgium, Germany and UK, the raw material conforms to CTBA and FIRA forms of the UK. Such an infrastructure allows IFP to mass-produce a diverse range of furniture and meet the specifications required to cater to the international market
To be an Indian conglomerate with global ambitions that participates in and contributes to India’s economic growth and prosperity through transformational change.
To harness and harmonise the vast reservoir of human talent, technological know-how and other resources in a collaborative, inclusive and sustainable manner so as to drive India’s development and progress.
“Agriculture, Engineering and Infrastructure, Real estate, Consumer durables and Financial services are the key drivers of our economy. As India surges ahead, one name will lead and unleash the wave of transformation across these core sectors; be it sowing seeds of change in agriculture, reshaping infrastructure or improving the quality of life.
Adventz is here to give India a never-before advantage and its future, a never before assurance.”
SAROJ KUMAR PODDAR